It’s been pointed out to me that the wipes discussed below are aimed at both sexes, which I already knew, but since I’m used to advertising telling me my vagina is foul, I’ll leave it up to boys to defend themselves.
What fresh, steamy hell is this?
I’ll give you a clue: It ain’t lavender-scented, bitches!
Like other beauty and hygiene companies, their cash-cow is in the form of hyping up our insecurities.
Wanna get laid? Make babies? Fulfill your dreams of love and destiny?
Better clean your snatch, baby. No man will have you if you smell normal. You’d better be smelling like roses and unicorns down there, girls, or you’ll die alone and wretched.
In short, Playtex wants you buying their wipes so you don’t offend the masses by smelling like a human being. You know, that smell that biologically is meant to attract men and signal our arousal? BAD. DON’T DO IT. EVER.
“A clean beaver always finds more wood”? No, a wet one does.
Their campaign has sent their misogynistic advertising company to the library on a quest for every dated, tired euphemism for “vagina,” because god knows the censors would never let any female bodyparts be uttered on daytime TV, and they’ve cranked out a series of offensive slogans, thinking women would find it cute, adorable, and true.
Because, hey, everyone knows women will respond positively if you use nice colours and pretty pictures. Lord knows we’d do anything to avoid taxing our pretty little heads with big thinky words or complicated concepts like empowerment, independence, or confidence.
Funny enough, there’s no proof these things do anything positive other than masking bodily odours with chemical ones. It doesn’t STOP the source, it just hides it for a while.
Then what happens? More shame over being human. More use of the product that actually causes the problem. Desperate use of yeast-infection products to solve the infection you’ve caused by using something unnatural to fight something natural. Either way, more money for the industry.
Whether it’s anal bleaching, vaginal wipes, or other cosmetic/chemical fixes for twats and penises, it’s all a sign of just how stupid we’re becoming.
And using wipes doused in chemicals and maxed out with scents so you can avoid smelling the way you’re supposed to smell? Yep. Stupid.
If you’re not pissed off by this advertising campaign, then you’re a part of the problem. Period.
*As opposed to wiping with, say, apple cider vinegar, under $5 a bottle, whose smell evaporates in 30 seconds and which actually fights, and kills, yeast, and is good for you. Want portable wipes without giving into this misogynistic bullshit? Papertowel dampened with apple cider vinegar, carried in a Ziploc bag, will fight any infection-induced odours & help CURE you rather than perpetuate the problem.
Don’t forget to check out my new Victoria Lifestyle Blog, about my new city and home of choice: http://VanIsleStyle.com.